Privacy Policy
This Privacy Policy describes how 9Beaufort GmbH, operating the Heinrich Berkemann Webshop, collects, uses and shares your personal data when you visit www.heinrichberkemann.com (the “Website”) or make a purchase through it.
Personal data we collect
When you visit the Website, we automatically collect certain information about your device, including information about your web browser, IP address, time zone and some of the cookies installed on your device. As you browse the Website, we also collect information about the individual web pages or products you view, the websites or search terms that referred you to the Website, and information about how you interact with the Website. We refer to this automatically collected information as “Device Information”.
We collect Device Information using technologies including:
- Cookies, which are data files placed on a device or computer and often include an anonymous unique identifier. Further information about cookies and how to disable them is available at www.allaboutcookies.org.
- Log files, which record actions occurring on the Website and collect data including IP address, browser type, internet service provider, referring and exit pages, and date and time stamps.
- Web beacons, tags and pixels, which are electronic files used to record information about how you browse the Website.
When you make or attempt to make a purchase through the Website, we also collect certain information from you, including your name, billing address, delivery address, payment information, email address and telephone number. We refer to this information as “Order Information”.
In this Privacy Policy, “personal data” means both Device Information and Order Information.
How we use your personal data
We generally use the Order Information we collect to fulfil orders placed through the Website, including processing payments, arranging delivery and providing invoices and order confirmations. We also use Order Information to communicate with you, screen orders for potential risk or fraud, and, where consistent with your privacy settings, provide information or advertising relating to our products or services.
We use Device Information to screen for potential risk and fraud, particularly through your IP address, and more generally to improve and optimise the Website, for example by analysing how customers browse and interact with it and by assessing the success of our marketing and advertising campaigns.
Sharing your personal data
We share personal data with service providers that assist us in using it as described above. For example, we use Shopify to operate our online store. Further information about how Shopify processes personal data is available in Shopify’s Privacy Policy.
We also use Google Analytics to understand how customers use the Website. Further information about how Google processes personal data is available in Google’s Privacy Policy. You can opt out of Google Analytics using the Google Analytics opt-out browser add-on.
We may also disclose personal data where necessary to comply with applicable laws and regulations, respond to a lawful request for information, or otherwise protect our rights.
Behavioural advertising
As described above, we may use personal data to provide targeted advertisements or marketing communications that we believe may be of interest to you. You can manage personalised advertising through the relevant provider settings:
You may also be able to opt out of certain services through the Digital Advertising Alliance opt-out portal.
Do Not Track
Please note that we do not alter the Website’s data collection and use practices when we detect a “Do Not Track” signal from your browser.
Your rights
If you are located in the European Economic Area, you may have the right to request access to, correction of, restriction of processing of, portability of or deletion of your personal data, and to object to certain processing. To exercise your rights, please contact us using the details below.
We process personal data where necessary to perform a contract with you, for example when you place an order through the Website, and where necessary for our legitimate business interests described above. Where required, processing is based on your consent.
Please note that your personal data may be transferred outside the European Economic Area, including to Canada and the United States, subject to applicable data protection safeguards.
Data retention
When you place an order through the Website, we retain your Order Information for our records for as long as required by applicable legal and contractual obligations, unless you validly request its deletion earlier.
Contact
9Beaufort GmbH
Heinrich Berkemann Webshop
Zeppelinstr. 73
81669 Munich
Germany
Email: shop@heinrichberkemann.com
Telephone: +49 89 6145 6462